Social Media
Online communication campaign Online communication campaign
The Brief
Increase awareness for Pufies range by positioning it as a preferred choice for new parents
Educate consumers about the quality of the products and create an emotional connection
The Solution
Providing creative concepts and materials for online campaigns, including storyboards, video editing, content creation and managing Facebook, Instagram, and YouTube pages.
We proposed a creative concept & mechanism, coordinate & monitor implementation, evaluation of the paid campaign with Influencers
Results
Reach
- Campaign Reach: 1,178,015
- SM Contest: 381,038
- Influencers’ campaign: 796,977
Engagement
- Campaign Engagement: 53,699
- SM Contest: 35,633
- Influencers’ campaign: 18,066