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Event organization

& Online communication & Online communication

The Brief

At the beginning of 2022, ClusterPower launched the first Tier III Uptime Institute certified data center in Southeast Europe.

Communication objectives include

Increase Brand Awareness & Brand Trust

Bringing to the attention of companies interested in enjoying digital transformation through advanced infrastructure and innovative solutions, the new Uptime Institute certified Data Center

Secondary objectives

To transform prospects into customers of the company for the services of Cloud Computing,Colocation & AI.

The Solution

Organization of the First ClusterPower event between March 31 and April 1 at the Ramada hotel in Craiova

Monthly posting plan: IG posts, FB posts (with the emphasis on the services offered and the capacity of the Data Center)

Paid media on LinkedIn to to amplify the event and promote the services​

Community management for engagement


LinkedIn results event:​

Total engagement: 57,696​
Total clicks: 572

Performance summary of the event and media results:​

70 people from state institutions and the business environment present at the event

Social media organic results after 5 months:​

Total impressions: 4,068
​ Total reach: 963

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